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The best store activity apps for Shopify in 2024

Written by
Adam Sturrock
Published on
May 19, 2024

Shopify, the leading e-commerce platform, is home to over 2 million active stores, representing a substantial 20% of the global e-commerce market. Shopify is particularly praised for its versatility, catering to a wide range of sellers, from novices venturing into online retail for the first time to established corporations and popular brands.

With the abundance of over 7,000 Shopify apps at merchants' disposal, selecting the right store activity apps is vital to enhancing business growth and operational efficiency. The choice of these apps can significantly influence how a Shopify store is managed and expanded.

This comprehensive guide has been expertly curated to assist both novice online store owners and ambitious Shopify businesses alike. The store activity apps highlighted in this guide are equally advantageous for medium to large-scale Shopify stores striving to stay ahead of the competition in the evolving e-commerce landscape.

Let's explore the top store activity apps recommended for Shopify in 2024!

#1 Shopify App Award

1. MIDA: Heatmap, Record & Replay

MIDA: Heatmap, Record & ReplayMIDA: Heatmap, Record & ReplayCheck user’s Click/Scroll/MovesMIDA: Heatmap, Record & ReplayMIDA: Heatmap, Record & ReplayCheck user’s Click/Scroll/Moves

Free plan available. Free trial available.

Gain insights into customer behavior like never before with comprehensive session recordings and detailed heatmaps. This tool captures every interaction as users navigate your store, shedding light on tendencies and preferences that drive actions. By visually analyzing these sessions, you’ll uncover potential design flaws and opportunities for optimization, ultimately aiming to reduce the bounce and cart abandonment rates.

Each session is neatly categorized—abandoned carts, abandoned checkouts, and successful orders—allowing for targeted evaluations. This functionality not only aids in validating site designs but fosters a data-driven approach to improve the overall shopping experience. Understand your customers better and refine your strategies effectively for maximum engagement and conversion.

MIDA: Heatmap, Record & Replay is developed and maintained by True Crafts (by BSS Commerce).

MIDA: Heatmap, Record & Replay has an average rating of 4.9 out of 5 stars with 119 reviews from Shopify stores.

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#2 Shopify App Award

2. Store Watchers

Store WatchersStore WatchersMonitor your store while you sleep with test automationStore WatchersStore WatchersMonitor your store while you sleep with test automation

Maintaining a vigilant eye on competitors is essential for staying ahead in the ever-changing e-commerce landscape. This innovative tool empowers merchants to monitor competitors' pricing strategies and product availability in real time. By leveraging insightful analytics, users can make informed decisions when adjusting their own pricing and stock levels. Seamlessly integrate this tool into an existing Shopify store to receive tailored alerts that notify you of critical changes in competitors' offerings. With a user-friendly interface, tracking competitor activities becomes streamlined, allowing merchants to focus on enhancing customer experience. Utilize data-driven insights to fine-tune product listings and optimize inventory management. Embrace a strategic approach to pricing and product positioning, giving your store the competitive edge it needs to thrive in a crowded marketplace. Stay one step ahead without the clutter—efficiency meets effectiveness in competitor monitoring.

Store Watchers is developed and maintained by Store Watchers.

Store Watchers has an average rating of 5 out of 5 stars with 2 reviews from Shopify stores.

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#3 Shopify App Award

3. Shop Secure

Shop SecureShop SecureShop SecureShop Secure

Transform the security landscape of your Shopify store with a solution designed to prioritize customer safety and trust. With integrated protection features, this tool fortifies your online presence, ensuring that transactions remain secure and customer data is protected.

Empower your business with real-time monitoring and alert systems that detect vulnerabilities before they impact your operations. Seamless integration into existing workflows minimizes disruptions while enhancing overall checkout experience. Users appreciate the intuitive interface, allowing quick adaptations to evolving security needs without extensive technical knowledge.

Stay ahead of potential threats and cultivate a trustworthy shopping environment, leading to increased customer confidence and loyalty. Prioritize security without sacrificing efficiency, giving your customers the peace of mind they deserve when shopping at your store.

Shop Secure is developed and maintained by Eggflow.

Shop Secure has an average rating of 3.9 out of 5 stars with 128 reviews from Shopify stores.

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4. Popcorn Replay Customer Visits

Popcorn Replay Customer VisitsPopcorn Replay Customer Visitsclient recording, popcorn, record, visitor replay, replay, visitPopcorn Replay Customer VisitsPopcorn Replay Customer Visitsclient recording, popcorn, record, visitor replay, replay, visit

From $9.99/month. Free trial available.

Understanding customer interactions is crucial for optimizing store performance. This app provides a powerful session recording tool that captures customer behavior across various devices, allowing merchants to view their store from a user’s perspective. With detailed insights into browser type, location, device, and operating system, analyzing potential design flaws and layout issues becomes effortless. 

Utilize recorded sessions to assess the effectiveness of new ideas and make informed, data-driven choices that can enhance customer experience. From study patterns that lead to conversions to identifying barriers that may hinder sales, the detailed playback features support continuous improvement. Transform how user experience is approached, gaining clear visibility into the nuances of customer interactions.

Elevate decision-making processes with this essential analytics tool that brings clarity to customer engagement, ultimately aiming for a more optimized shopping journey.

Popcorn Replay Customer Visits is developed and maintained by Conversion Bear.

Popcorn Replay Customer Visits has an average rating of 4.5 out of 5 stars with 182 reviews from Shopify stores.

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5. FigPii AB Testing & Replays

Popcorn Replay Customer VisitsFigPii AB Testing & ReplaysFigPii Session recordingsPopcorn Replay Customer VisitsFigPii AB Testing & ReplaysFigPii Session recordings

$49.99/month. Free trial available.

Identifying the barriers to conversion can feel like searching for a needle in a haystack. This application provides insightful tools that dissect visitor behavior, allowing merchants to unlock the true potential of their online store. By employing heatmaps and session replays, users gain a comprehensive view of customer interactions, highlighting problem areas and optimization opportunities.

A/B testing functionalities empower users to experiment with different variations of their site elements, ensuring informed decisions lead to quantifiable outcomes. Additionally, integrated polling helps gather direct feedback from shoppers, shedding light on customer preferences that are often overlooked.

With access to a wealth of data-driven suggestions tailored to specific site improvements, merchants can swiftly implement changes that resonate with their audience, ultimately driving engagement and increasing conversions.

FigPii AB Testing & Replays is developed and maintained by FigPii.

FigPii AB Testing & Replays has an average rating of 4.9 out of 5 stars with 6 reviews from Shopify stores.

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We hope you found this guide on the top store activity apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify store activity apps FAQ

Which store activity apps do I need for my Shopify store?

You’ll want to take advantage of the many store activity apps and integrations available to make your Shopify store the best it can be. Every store activity app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify store activity app!

What is the best store activity app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that MIDA: Heatmap, Record & Replay is one of the top Shopify store activity apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify store activity app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many store activity apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many store activity apps are recommended for Shopify?

We recommend including atleast one store activity app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great store activity apps that will help you run your business as smoothly as possible.

Can I build my own custom store activity app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build store activity apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a store activity app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable store activity Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!

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