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The best advertising apps for Shopify in 2024

Written by
Adam Sturrock
Published on
May 7, 2024

Shopify, the leading eCommerce platform, hosts more than 2 million active storefronts, making up an impressive 20% of the global ecommerce landscape. This comprehensive platform caters to a broad spectrum of merchants, from budding entrepreneurs launching their first online store, to established enterprises and globally recognized brands. Owing to its intuitive usability for beginners and extensive scalability for major businesses, Shopify remains the go-to platform for ecommerce enterprises of all scales and scopes.

Shopify also offers an extensive range of free and paid templates, which effectively curbs development costs. Furthermore, there are numerous Shopify agencies and experts who are skilled in handling diverse store requirements, thus providing a viable alternative for those who would otherwise have to amass a comprehensive in-house team.

Yet, the challenge arises when sifting through the plethora of more than 7,000 available Shopify apps to select the most suitable advertising apps for your Shopify store. Your choices in this category can significantly influence your store's efficiency, growth trajectory, and overall management.

This guide, 'The Best Advertising Apps for Shopify in 2024,' is designed for anyone from novice eCommerce store owners just getting their feet wet, to mature and sophisticated Shopify businesses looking to expand their reach. The apps we've curated will be particularly beneficial for medium to large Shopify stores eager to gain dominance in an increasingly competitive advertising market.

So, without further ado, let's explore the most impactful advertising apps for Shopify in 2024!

#1 Shopify App Award

1. Order Legend Order Boost

Order Legend Order BoostOrder Legend Order BoostHow the app works to drive your store more orders, risk-freeOrder Legend Order BoostOrder Legend Order BoostHow the app works to drive your store more orders, risk-free

Free to install. Free trial available.

Maximizing visibility in the competitive e-commerce landscape requires strategic tools that simplify the promotional process. This Shopify app streamlines product promotion through the Google Shopping Carousel, removing common barriers associated with traditional advertising. With seamless synchronization of your Shopify product catalog, it establishes and manages a Google Merchant Center account while creating optimized advertising campaigns on your behalf. All this is accomplished using the vendor's own capital, allowing for risk-free sales that drive orders directly to your store. The straightforward, user-friendly interface allows merchants to effortlessly run campaigns alongside existing ads, ensuring a comprehensive marketing strategy. Experience hassle-free growth and increased order volume simply by integrating this robust solution into your Shopify store. Embrace a smarter approach to online sales and elevate your store's performance with minimal effort.

Order Legend Order Boost is developed and maintained by Order Legend Ltd.

Order Legend Order Boost has an average rating of 4.8 out of 5 stars with 65 reviews from Shopify stores.

Get the app
#2 Shopify App Award

2. Attribuly Analytics

Attribuly AnalyticsAttribuly AnalyticsGoogle Facebook Tiktok ads and influencer attributionAttribuly AnalyticsAttribuly AnalyticsGoogle Facebook Tiktok ads and influencer attribution

Free plan available. Free trial available.

Accurate tracking is essential for understanding the true impact of marketing efforts. This tool redefines analytics by leveraging first-party data integrated seamlessly with over 10 platforms, establishing a clearer attribution for every marketing channel.

With the ability to attribute conversions across ads, social media, SEO, affiliates, and influencers, it provides a comprehensive view of marketing effectiveness. This clarity empowers users to refine their strategies, leading to improved Return on Ad Spend (ROAS) and customer lifetime value (LTV).

Designed for those managing omnichannel marketing efforts, this solution helps in pinpointing which channels yield the highest return, ensuring that resources are allocated efficiently. Gain insights into customer journeys and make data-driven decisions with confidence.

Attribuly Analytics is developed and maintained by Attribuly.

Attribuly Analytics has an average rating of 4.4 out of 5 stars with 290 reviews from Shopify stores.

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#3 Shopify App Award

3. CA: Google Ads Performance Max

CA: Google Ads Performance MaxCA: Google Ads Performance MaxCA: Google Ads Performance MaxCA: Google Ads Performance Max

Maximize advertising efforts with a powerful tool designed to take your digital marketing to the next level. This application offers a seamless integration with Google Ads, allowing merchants to effortlessly manage and optimize campaigns. By utilizing advanced AI algorithms, it simplifies the creation of ads across various Google platforms, ensuring each campaign aligns perfectly with business objectives and target audiences. Detailed performance analytics provide deep insights into customer behavior and ad effectiveness, enabling data-driven decisions that refine marketing strategies. The intuitive dashboard facilitates real-time adjustments and monitoring, making it easy for users to keep track of campaigns’ progress without extensive technical knowledge. Unlock the potential to reach wider audiences and drive sales while minimizing ad spend inefficiencies. With a focus on delivering optimal results, this tool stands out as an essential companion for Shopify merchants aiming for greater visibility in a competitive landscape.

CA: Google Ads Performance Max is developed and maintained by Clever Ads.

CA: Google Ads Performance Max has an average rating of 4.5 out of 5 stars with 3172 reviews from Shopify stores.

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4. BixGrow Affiliate Marketing

BixGrow Affiliate MarketingBixGrow Affiliate MarketingFlexible commission structures in Affiliate Marketing ProgramBixGrow Affiliate MarketingBixGrow Affiliate MarketingFlexible commission structures in Affiliate Marketing Program

Free plan available. Free trial available.

Transform your marketing strategy by leveraging the power of affiliate partnerships. This app facilitates collaboration with affiliates, influencers, and brand ambassadors, making it easier to stimulate referral sales across diverse platforms including TikTok, Instagram, YouTube, and personal blogs.

With features such as customizable commission structures, auto-generated affiliate links, and user-friendly coupon systems, managing these relationships becomes effortless. Reward affiliates seamlessly through cash incentives or discount codes, ensuring they remain motivated and engaged.

The dual functionality of the affiliate and referral programs maximizes word-of-mouth promotion, broadening your network and fostering customer loyalty. This tool not only incentivizes referrals but also strengthens connections with existing customers, driving sustained growth for your Shopify store.

BixGrow Affiliate Marketing is developed and maintained by BixGrow.

BixGrow Affiliate Marketing has an average rating of 5 out of 5 stars with 1234 reviews from Shopify stores.

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5. Google, Facebook & Insta Ads

BixGrow Affiliate MarketingGoogle, Facebook & Insta AdsFacebook, Instagram, Google Ads with sixadsBixGrow Affiliate MarketingGoogle, Facebook & Insta AdsFacebook, Instagram, Google Ads with sixads

From $29.99/month

Streamlining the advertising journey for Shopify entrepreneurs, this automated advertising platform simplifies the setup and management of campaigns across Facebook, Instagram, and Google. The focus is on saving time and maximizing return on ad spend (ROAS) for growing businesses.

Utilizing advanced algorithms, the solution features a straightforward interface that enables users to launch effective ad campaigns quickly. PPC experts add an extra layer of support, reducing the anxiety often associated with digital advertising, allowing store owners to focus on what truly matters—growing their business.

This adaptable tool caters specifically to the unique needs of smaller, expanding Shopify stores, ensuring an efficient and effective approach to online advertising. Experience the ease of aligning advertising strategies with business goals while accessing valuable insights that inform ongoing campaign enhancements.

Google, Facebook & Insta Ads is developed and maintained by sixads.

Google, Facebook & Insta Ads has an average rating of 4.6 out of 5 stars with 3464 reviews from Shopify stores.

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We hope you found this guide on the top advertising apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify advertising apps FAQ

Which advertising apps do I need for my Shopify store?

You’ll want to take advantage of the many advertising apps and integrations available to make your Shopify store the best it can be. Every advertising app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify advertising app!

What is the best advertising app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that Order Legend Order Boost is one of the top Shopify advertising apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify advertising app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many advertising apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many advertising apps are recommended for Shopify?

We recommend including atleast one advertising app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great advertising apps that will help you run your business as smoothly as possible.

Can I build my own custom advertising app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build advertising apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a advertising app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable advertising Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!

Contents

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