Accurate conversion tracking and attribution can significantly influence growth strategies for online retailers. Misreporting from ad networks and analytics tools often leads to misguided decisions, stifling potential performance. This analytics tool provides robust conversion tracking using native first-party data, ensuring precision in performance analysis. With over ten integrations, it effectively attributes conversions from various sources, including advertising platforms, social media channels, SEO efforts, affiliates, and influencer campaigns. This level of insight is essential for merchants managing omnichannel marketing strategies. By harnessing this data, decision-makers can refine their approach, amplifying return on ad spend (ROAS) and lifetime value (LTV) of customers. Stay informed and drive your e-commerce growth with tailored insights for every channel, placing analytics at the forefront of your marketing strategy.