UTM Hero ‑ Ad Attribution Tool

Positive Star RatingPositive Star RatingPositive Star RatingPositive Star RatingPositive Star RatingEmpty StarEmpty StarEmpty StarEmpty StarEmpty Star
Owlfred RecommendedOwlfred RecommendedOwlfred Recommended
1
Reviews
1
Reviews
0
Installs
Effortlessly track and analyze ad performance with this powerful UTM attribution tool.


What Owlfred thinks...

UTM Hero is the ultimate tool to gather all your UTM data in one convenient place, helping you fine-tune your marketing strategies with accurate attribution insights.

This is a great Shopify app that will help you grow your Shopify store faster!

How does this app compare?

Our team of resident Shopify nerds have reviewed 1000s of Shopify apps to help you make the best decision. Compare the top apps against your need below.
Last Updated:
December 10, 2024

Maximize Ad Performance with Powerful UTM Tracking Tools

Find it on the Shopify App StoreFind it on the Shopify App Store
Get Started
Optimize tracking and analytics with a powerful tool designed specifically for e-commerce merchants. This app simplifies the process of creating, managing, and tracking UTM parameters, ensuring that every marketing effort translates into actionable insights. Effortlessly generate customized UTM links tailored for various campaigns, allowing for precise tracking across channels like email, social media, and paid ads. Consolidate all marketing data in one cohesive dashboard to evaluate performance and ROI accurately. The user-friendly interface promotes easy navigation, making it possible to adjust and analyze parameters on the fly. With unparalleled support from the dedicated team, merchants can refine their strategies effectively, turning data into informed decisions. Stay ahead of the competition by comprehensively understanding where customers originate and how they engage with offerings. Unlock the true potential of marketing campaigns with meticulous tracking designed to elevate performance and conversion strategies.

Features

Track all UTM codes from purchases to optimize campaign performance
Measure site visitor counts to understand customer journeys
Gain insights into campaign efficacy by viewing every customer touchpoint
Easily manage UTM codes for precise attribution data
Stay ahead with innovative tracking scripts for enhanced analytics.

Benefits

Improve digital marketing efficiency by revealing precise customer journeys leading up to a purchase, aiding better decision making
Optimization of ad campaigns through invaluable UTM management capabilities, saving you money spent on less effective strategies
Obtain precise visitor counts with innovative tracking, enhancing your ability to strategically drive more traffic to your website and thus increase sales.

About the Vendor

Marty Capital
214 Barton Springs Road, APT 1116, Austin, TX, 78704, US
Visit Vendor Website
214 Barton Springs Road, APT 1116, Austin, TX, 78704, US Map

Works with

Pricing

We have detected the following pricing bands for this app are as follows:
Minimum Price:
$
0.00
MaximumΒ Price:
$
19.98
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. Pricing may differ to that listed above, please check the link below for accurate and up to date pricing details.
See all pricing options

Deal available!

View Deal

Review Trend Insights

0 review in the last 30 days.

0 reviews in the last 30 days.

0 review in the last 90 days.

0 reviews in the last 90 days.

Install Trend Insights

0 install in the last 30 days.

0 installs in the last 30 days.

0 install in the last 30 days.

0 installs in the last 30 days.

Owlfred Review

Hoo-hoo! Let's talk about UTM Hero, a hidden gem in the Shopify app store developed by Marty Capital. Though a newcomer with minimal user reviews to date, UTM Hero has hatched a niche for itself with a focused approach on ad attribution. In this world that iOS14 has turned into an attribution maze, it promises to act as a torchlight, offering marketers accurate and aggregated data fetched from UTM codes. Its easy-to-read table format allows you to understand and enhance your marketing performance. And, hold on to your feathers, because with their recent 2022 update, they've added a new tracking script to count site visitors. With a free plan available and plans that can extend up to $19.98, this tool leaves its nest open for both smaller merchants and bigger businesses looking to level up their marketing analytics and sales analytics. As a wise owl, I'm keeping my eye on this one. You might want to swoop in and give it a look too, as effective UTM management is a game-changer in the eCommerce world.

Owlfred Mixtape

See More Shopify App Songs

Promote This Shopify App

Copy and paste the provided badge code into your site's HTML. The featured badge links back to this page and the badge itself is an SVG so should scale to wherever you decide to place it!



Frequently Asked Questions

What does UTM mean in marketing?
UTM or Urchin Tracking Module is a format that Google Analytics uses to track the specific source from where your website traffic comes. This helps in identifying which marketing efforts are the most effective.
What is the UTM code?
UTM code is a piece of simple code that you can attach to a custom URL to track a source,medium,and campaign name. This helps Google Analytics to tell you where searchers came from and what campaign directed them to you.
What are the four UTM tracking parameters?
The four UTM tracking parameters are: Source,Medium,Campaign,and Content. Source identifies the site that sent the traffic,Medium to note the type of link used,Campaign to name the initiative, and Content to differentiate ads.
What is an example of UTM for influencers?
An example of UTM for influencers would look like: www.example.com?utm_source=influencer&utm_medium=social&utm_campaign=summer_sale. This tells you that the visitor clicked on a link from an influencer's social media post for the summer sale campaign.

Shopify App Comparison: UTM Hero ‑ Ad Attribution Tool vs GTManager - which is better?

When comparing UTM Hero - Ad Attribution Tool and GTManager, both apps offer valuable capabilities for digital marketers. UTM Hero stands out with its comprehensive UTM code management and attribution insights, providing a detailed overview of campaign performance. The app's innovative tracking script allows users to measure site visitor counts and understand customer journeys leading to purchases. With a simple and digestible table format for UTM code management, UTM Hero simplifies data analysis and provides precise attribution data for enhanced marketing analytics.

In contrast, GTManager focuses on e-commerce tracking capabilities and Google Tag management. The app offers an intuitive interface for immediate tag updates and seamless integration without complex coding. Users can enhance their connection with Google Ads, GA4, and over 35 pre-built tags for improved website analytics. GTManager also provides automated installation processes, saving users time and effort, and offers complimentary chat support for uninterrupted assistance. Additionally, the app ensures GDPR compliance with consent management.

Based on these capabilities, we recommend UTM Hero for marketers who prioritize UTM code management and attribution insights. UTM Hero's comprehensive overview of campaign efficacy and precise attribution data make it a valuable tool for optimizing campaign performance. However, if you primarily focus on e-commerce tracking and Google Tag management, GTManager can streamline these processes with its user-friendly interface and extensive integration capabilities.

Attribute
UTM Hero ‑ Ad Attribution Tool Shopify AppUTM Hero ‑ Ad Attribution Tool
GTManager Shopify AppGTManager
Average Rating 3 out of 5 4.3 out of 5
Number of Reviews 1 28
Estimated Installs 0 70
Min Price $0.00 $0.00
Max Price $19.98 $20.00
Works With
Install App
You might also like...

Recommended Shopify Apps