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The best search engine optimization apps for Shopify in 2024

Written by
Adam Sturrock
Published on
May 7, 2024

Shopify, a popular eCommerce platform, hosts a vast number of online stores worldwide, capturing a significant share of the e-commerce market with its user-friendly interface and scalability for businesses of all sizes. As a go-to choice for individuals starting their online journey and established brands alike, Shopify offers a range of tools and features to enhance store performance and customer reach.

When it comes to optimizing your Shopify store for search engines in 2024, the right selection of SEO apps can make a substantial difference in driving organic traffic, improving visibility, and boosting sales. With a plethora of SEO apps available in the Shopify App Store, finding the best ones tailored to your store's needs is essential for maximizing growth and online success.

This guide is designed to assist Shopify merchants, from beginners seeking to improve their store's discoverability to experienced retailers aiming to dominate search engine rankings. The search engine optimization apps highlighted here are curated to cater to a wide range of Shopify stores, providing valuable insights and tools to stay ahead in the competitive online market.

Without further ado, let's explore the top search engine optimization apps for Shopify that can elevate your store's online presence and performance in 2024!

#1 Shopify App Award

1. GoSEO: SEO Products Optimizer

GoSEO: SEO Products OptimizerGoSEO: SEO Products OptimizerRealtime SEO RecommendationsGoSEO: SEO Products OptimizerGoSEO: SEO Products OptimizerRealtime SEO Recommendations

Free plan available. Free trial available.

In the ever-evolving landscape of online retail, achieving strong visibility through search engine optimization is essential. This application offers tools to analyze product performance against current SEO standards and provides actionable insights based on the latest search algorithms. By streamlining your product page content, the app helps transform mundane listings into compelling narratives that attract potential customers.

Users benefit from a user-friendly interface that simplifies the optimization process. With just one click, implement structured data and JSON-LD for rich snippets, enhancing how products appear in search results. The appโ€™s intelligent recommendations enable merchants to craft SEO-friendly titles, descriptions, and tags, ensuring better discoverability in crowded marketplaces. Elevate product visibility and stay ahead of the competition with tailored strategies aimed at driving organic traffic and increasing sales.

GoSEO: SEO Products Optimizer is developed and maintained by Axel Hardy.

GoSEO: SEO Products Optimizer has an average rating of 4.9 out of 5 stars with 122 reviews from Shopify stores.

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#2 Shopify App Award

2. G | translate

G | translateG | translateShop view before translateG | translateG | translateShop view before translate

Free plan available. Free trial available.

Tap into a world of possibilities by translating your store's content seamlessly into a variety of languages. This app offers customizable language selectors that can effortlessly integrate with any store design, ensuring a consistent look and feel across markets.

Automatic translations deliver swift results, while an in-context editing feature allows merchants to refine text directly on their web pages. This intuitive interface ensures that translations not only convey the right message but also resonate with diverse audiences.

The ability to enhance multilingual SEO by making products searchable in various languages significantly expands reach. Furthermore, options for professional translations are available to elevate the quality even further. Engage customers from around the globe and make every shopping experience feel personal!

G | translate is developed and maintained by GTranslate Inc.

G | translate has an average rating of 4.7 out of 5 stars with 1971 reviews from Shopify stores.

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#3 Shopify App Award

3. Plug In SEO

Plug In SEOPlug In SEOCheck for SEO issues easily in one dashboard.Plug In SEOPlug In SEOCheck for SEO issues easily in one dashboard.

From $29.99/month. Free trial available.

A comprehensive SEO solution equips Shopify merchants with the insight needed to elevate online presence effectively. Navigating the complexities of search engine optimization becomes effortless with detailed site audits and actionable improvement reports.

Identify and address site issues seamlessly, ensuring that search rankings rise in conjunction with user engagement. Equipped with speed optimization capabilities, the app enhances the technical performance of e-commerce platforms, translating to improved page load times and user experience.

Templates and guided steps clarify the often daunting SEO landscape, empowering store owners to take control of their SEO strategies. Increased organic traffic and sales are not just possibilities; they become tangible outcomes with methodical adjustments and iterative improvements over time.

Transform the way the digital storefront interacts with search engines while enhancing customer satisfaction through strategic optimization.

Plug In SEO is developed and maintained by Plug in Useful.

Plug In SEO has an average rating of 4.7 out of 5 stars with 2578 reviews from Shopify stores.

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4. The AMP app

The AMP appThe AMP appSpeed up your page and boost your page rank through AMP. SEPThe AMP appThe AMP appSpeed up your page and boost your page rank through AMP. SEP

From $9.99/month. Free trial available.

For Shopify merchants seeking to elevate their online presence, an optimal solution is available that dramatically improves page loading speeds, capturing valuable customer attention and reducing bounce rates. By utilizing AMP technology, your online store benefits from ultra-fast loading pages that not only comply with Googleโ€™s SEO criteria but also enhance visibility on search engines.

With rapid load times, visitors are greeted with a seamless shopping experience, encouraging them to explore products without frustration. This heightened engagement translates into increased conversion rates, allowing your business to transform casual browsers into loyal customers. The potential for higher traffic and sales becomes a reality when the customer experience is prioritized through expertly optimized pages.

The AMP app is developed and maintained by Ampify Pte. Ltd..

The AMP app has an average rating of 4.7 out of 5 stars with 414 reviews from Shopify stores.

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5. AMP โ€‘ Shop Sheriff AMP Pages

The AMP appAMP โ€‘ Shop Sheriff AMP PagesAMP Google Dashboard for SEO and Page Speed on mobile phonesThe AMP appAMP โ€‘ Shop Sheriff AMP PagesAMP Google Dashboard for SEO and Page Speed on mobile phones

Free plan available. Free trial available.

Create seamless mobile experiences that elevate online shopping performance. This powerful tool offers an intuitive page builder specifically designed for crafting Accelerated Mobile Pages (AMP), ensuring pages load nearly instantaneously on mobile devices. This results in an improved user experience and enhanced visibility in search engine results. Utilize seamless integrations with popular Shopify features to streamline the creation process. The solution addresses Google's Core Web Vitals, allowing merchants to meet essential performance criteria. Upon indexing, enjoy the potential for elevated search rankings, which can drive more organic traffic to your store. A focus on mobile optimization means that both your site performance and SEO efforts align, helping to foster greater customer satisfaction and retention. Harness the capabilities of modern web standards to keep your online presence competitive and responsive to the mobile landscape.

AMP โ€‘ Shop Sheriff AMP Pages is developed and maintained by Shop Sheriff.

AMP โ€‘ Shop Sheriff AMP Pages has an average rating of 5 out of 5 stars with 527 reviews from Shopify stores.

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We hope you found this guide on the top search engine optimization apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify search engine optimization apps FAQ

Which search engine optimization apps do I need for my Shopify store?

Youโ€™ll want to take advantage of the many search engine optimization apps and integrations available to make your Shopify store the best it can be. Every search engine optimization app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify search engine optimization app!

What is the best search engine optimization app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that GoSEO: SEO Products Optimizer is one of the top Shopify search engine optimization apps available for merchants in 2024.

With that said, itโ€™s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify search engine optimization app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many search engine optimization apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many search engine optimization apps are recommended for Shopify?

We recommend including atleast one search engine optimization app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great search engine optimization apps that will help you run your business as smoothly as possible.

Can I build my own custom search engine optimization app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build search engine optimization apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a search engine optimization app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable search engine optimization Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!

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