The best product feed apps for Shopify in 2024

Written by

Adam Sturrock

Published on

June 20, 2024

Shopify, a popular e-commerce platform, hosts a vast number of merchants worldwide, catering to a wide range of needs and business sizes. Known for its user-friendly interface and scalability, Shopify has become a top choice for both newcomers and established brands looking to establish a strong online presence.

When it comes to managing and growing an online store, utilizing effective product feed apps can make a significant difference in reaching and engaging with customers. With the ever-evolving e-commerce market, choosing the right product feed apps for your Shopify store is essential to staying competitive and maximizing sales.

In this guide, we will explore some of the best product feed apps available for Shopify in 2024, offering valuable features and functionalities to help merchants optimize their product listings and reach a wider audience. Whether you are a small business or a large enterprise, finding the right product feed app can streamline your operations and drive success in the digital marketplace.

Join us as we highlight the top product feed apps for Shopify that are poised to enhance your online store's performance and boost your bottom line in the upcoming year!

1. Order Legend Order Boost

Comparing the Google Shopping Autopilot app to the Google app

Free to install: 12% on orders we generate; Enterprise: $500/month or $5,000/year, custom commission rate on orders we generate, 30-day free trial.

Unlock the potential of Google Shopping Carousel effortlessly with a solution designed to drive sales directly to your store. By utilizing a unique funding approach for advertisements, merchants only pay when orders are generated through optimized campaigns.

This app streamlines the entire process by automatically syncing with your Shopify product catalog, establishing a Google Merchant Centre account, and setting up Google Ads—all without requiring complex setups from users. With just a few clicks, commerce partners are armed with a risk-free avenue for increasing visibility and sales.

Focus on growing your Shopify store while the app handles the intricacies of advertising management—ensuring that marketing efforts translate directly into customer orders effectively.

Order Legend Order Boost is developed and maintained by Order Legend Ltd.

Order Legend Order Boost has an average rating of 4.7 out of 5 stars with 55 reviews from Shopify stores.

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2. Wixpa Google Shopping Feed

Free plan available. Free trial available. 5 SKU's for free; 501-1000 SKU's costs $6.99/month; 1001-5000 SKU's costs $12.99/month; 5001-50000 SKU's costs $59.99/month.

Attention Shopify merchants seeking effortless integration with major advertising platforms: data feed management just became remarkably simple. This robust solution enables seamless creation of multi-product feeds tailored for Google Merchant Center, Pinterest, Microsoft, Facebook, and more.

With the ability to generate Google Shopping feed XML effortlessly, merchants can optimize advertising campaigns on key platforms, driving visibility across Google and YouTube. The app supports seamless synchronization with services like Simprosys, Nabu, and Flexify, ensuring that product listings are consistently accurate and up-to-date.

Additionally, features like local inventory ads and streamlined GTIN syncing make it easier than ever to connect customers with relevant products, enhancing the shopping experience. Empower your online store to reach its full potential through efficient data feed management.

Wixpa Google Shopping Feed is developed and maintained by Wixpa LTD.

Wixpa Google Shopping Feed has an average rating of 5 out of 5 stars with 373 reviews from Shopify stores.

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3. Koongo: Sell on Marketplaces

pinterest, facebook, google shopping, amazon, ebay, miinto, bol,

From $24/month. Free trial available.

Streamlining sales across various platforms is essential for modern merchants. This app simplifies the complex journey of marketplace integration, tackling the intricacies of product data specifications and synchronization challenges. By effectively managing product listings and ensuring regular stock updates, users can maintain an efficient presence on multiple sales channels. The platform grants merchants the ability to effortlessly connect with diverse marketplaces, expanding their customer reach without the burden of tedious manual updates. With swift order syncing, owners can focus on scaling their operations instead of getting bogged down in technical details. Embrace the opportunity to broaden your market footprint with ease and affordability, turning potential complexities into streamlined processes. This app is designed for sellers who aim to maximize their sales potential and tap into new revenue streams seamlessly.

Effortlessly manage product listings across multiple marketplaces.

Regular stock updates ensure accurate inventory management.

Quick order syncing for a hassle-free selling experience.

Koongo: Sell on Marketplaces is developed and maintained by Koongo.

Koongo: Sell on Marketplaces has an average rating of 4.6 out of 5 stars with 143 reviews from Shopify stores.

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4. Universal Product Feed

From $10/month. Free trial available.

Efficiently connecting products with eager customers across prominent platforms transforms the online retail experience. This solution offers the capacity to build versatile product feeds that seamlessly integrate with Facebook, Google, Snapchat, and TikTok, significantly enhancing retargeting efforts. Users can tailor ads to engage both existing customers and prospects with precision, harnessing the power of customized product feeds for individual or multiple collections. Flexibility to include or exclude specific collections opens up strategic marketing opportunities. With a plethora of segmentation options available, merchants can deliver personalized experiences that resonate with target audiences. Embrace a more focused and effective advertising approach, ensuring promotional campaigns are not only impactful but also precisely aligned with business objectives. Elevate product visibility and conversion rates while streamlining the path to purchase through smart integration.

Universal Product Feed is developed and maintained by ADEX360 Private Limited.

Universal Product Feed has an average rating of 5 out of 5 stars with 19 reviews from Shopify stores.

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5. Simprosys Google Shopping Feed

Robust Filtering Options - Simprosys Google Shopping Feed

From $4.99/month. Free trial available.

Streamlining product visibility across multiple platforms is no small feat. This app simplifies your connection with major e-commerce channels, ensuring products reach audiences on Google Shopping, Facebook Shop, Instagram Shop, Pinterest Ads, and Microsoft Shopping.

Manage your marketing strategies effortlessly by creating and overseeing Performance Max and Smart Shopping campaigns. Detailed analytics help optimize performance, while integrated conversion tracking and dynamic remarketing ensure that every potential sale is leveraged effectively.

Additionally, the app includes Google Analytics 4 tracking setup and supports Google Consent Mode V2, enhancing compliance and user data security. This seamless integration not only maximizes reach across digital touchpoints but also fine-tunes advertising strategies based on real-time insights. Elevate your online retail presence with a unified marketing approach.

Simprosys Google Shopping Feed is developed and maintained by Simprosys InfoMedia.

Simprosys Google Shopping Feed has an average rating of 4.9 out of 5 stars with 6315 reviews from Shopify stores.

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We hope you found this guide on the top product feed apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify product feed apps FAQ

Which product feed apps do I need for my Shopify store?

You’ll want to take advantage of the many product feed apps and integrations available to make your Shopify store the best it can be. Every product feed app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify product feed app!

What is the best product feed app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that Order Legend Order Boost is one of the top Shopify product feed apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify product feed app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many product feed apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many product feed apps are recommended for Shopify?

We recommend including atleast one product feed app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great product feed apps that will help you run your business as smoothly as possible.

Can I build my own custom product feed app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build product feed apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a product feed app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable product feed Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!