The best marketing apps for Shopify in 2024

Written by

Adam Sturrock

Published on

June 20, 2024

Shopify is a popular e-commerce platform with a vast user base, catering to a wide range of merchants from various industries. With the ever-evolving digital marketing trends, having the right marketing apps can make a significant difference in the success of a Shopify store. In the competitive online market of 2024, utilizing effective marketing tools is essential to stand out and attract customers.

Given the plethora of marketing apps available on the Shopify marketplace, selecting the ones that best suit your business needs can be a daunting task. The right marketing apps can help drive traffic, increase conversions, and boost overall revenue for your online store. Whether you are a novice seller or a seasoned entrepreneur, having access to the best marketing apps can give you a competitive edge in the fast-paced e-commerce landscape.

This comprehensive guide is designed to assist Shopify merchants in identifying the top marketing apps that can propel their businesses to new heights in 2024. From email marketing and social media tools to SEO optimization and affiliate programs, the right marketing apps can streamline your marketing efforts and help you achieve your business goals.

Join us as we explore the best marketing apps for Shopify in 2024, and discover how these powerful tools can revolutionize the way you promote and grow your online store.

1. Spin To Win by Secomapp

Free plan available. Free trial available.

Engagement takes a stylish turn with interactive pop-ups that captivate visitors and transform casual browsers into loyal customers. This application makes it easy to create eye-catching spin-to-win wheels that not only entertain but also gather valuable email subscriptions. Within moments, a stunning contest can be live on your store, enticing visitors to spin for discounts, offers, or exclusive content.

By incorporating customizable templates, businesses can align pop-ups with their brand identity. This tool empowers merchants to efficiently capture leads while minimizing site bounce rates. A seamless user experience ensures that customers remain engaged and more likely to return for repeat purchases. The result is a vibrant shopping atmosphere that fosters loyalty and drives sales.

Elevate your store’s interaction strategy and watch as your email list grows and customer retention flourishes.

Spin To Win by Secomapp is developed and maintained by Secomapp.

Spin To Win by Secomapp has an average rating of 4.5 out of 5 stars with 1214 reviews from Shopify stores.

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2. Zotabox Social Sharing Buttons

Price: Free

Transform the way your online presence engages with customers through customizable social sharing and messaging options. This tool simplifies the integration of over 20 popular social media icons directly on your website. From Facebook and Instagram to Telegram and WhatsApp, seamless connectivity is within reach.

The professional appearance of the icons enhances the website's visual appeal while encouraging visitors to spread the word. Unique functionalities allow for QR code integration, enabling quick access to your messaging platforms, fostering real-time connections with customers.

Regular updates ensure that the most relevant social platforms are at your fingertips. Elevate your social strategy effortlessly with expertly designed buttons tailored to reflect your brand’s identity and drive meaningful interactions.

Zotabox Social Sharing Buttons is developed and maintained by Zotabox.

Zotabox Social Sharing Buttons has an average rating of 4.8 out of 5 stars with 603 reviews from Shopify stores.

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3. Messenger Chatbot Marketing

Auto chat and sales bot on Facebook Messenger

Free plan available. Free trial available.

Transform the customer experience with instant communication through Messenger, where potential buyers find answers swiftly without the hassle of waiting for replies. This tool enables seamless interactions, guiding users expertly through common inquiries about payments, shipping, returns, and order status.

By automating frequently asked questions, this solution ensures customers receive timely assistance, enhancing satisfaction and improving trust. Merchants can focus on growing their business while maintaining an attentive customer service presence.

Every interaction is designed to provide clarity, engaging users in a hassle-free, informative dialogue. Elevate customer support efficiency and streamline inquiries, fostering deeper connections and promoting repeat business.

Effortlessly integrate this chat feature to enrich your store's functionality and eliminate delays, allowing customers to feel valued and informed. Enhance your store’s communication landscape where help is just a message away.

Messenger Chatbot Marketing is developed and maintained by Akohub.

Messenger Chatbot Marketing has an average rating of 5 out of 5 stars with 4 reviews from Shopify stores.

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4. A Product Finder Quiz

From $30/month. Free trial available.

Transform the shopping experience with a targeted product recommendation system that fits effortlessly into your merchant toolkit. This solution streamlines the sales process by guiding customers through a personalized quiz, helping them discover the perfect products tailored to their unique needs. Abandoned carts can be a significant challenge, but with the capability to send quiz results via email, potential buyers are encouraged to return and complete their purchases at their convenience. This not only recaptures lost sales but also fosters a lasting connection with customers. Engagement is key in today’s marketplace. Capturing leads for your mailing list while segmenting your audience based on their quiz answers allows for precision marketing. Utilize these insights to deliver targeted campaigns that resonate, ensuring a more meaningful customer relationship and higher conversion rates. Elevate your eCommerce strategy today by refining customer interactions and maximizing every opportunity for sales.

A Product Finder Quiz is developed and maintained by Pickzen.

A Product Finder Quiz has an average rating of 3 out of 5 stars with 1 reviews from Shopify stores.

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5. Auto Promotion

Apply discount rule to hundreds of products with one click

Free plan available. Free trial available.

Maximize your promotional strategy with a smart tool that understands your inventory's strengths and weaknesses. This app analyzes product performance to intelligently recommend items for targeted promotions, eliminating guesswork and enhancing efficiency. Scheduling promotions is simplified through seamless integration with inventory management features. Tailor strategies for both bulk and individual products, making it easier to adjust prices and targets based on real-time data. Utilize advanced features to pinpoint slow-moving items, assessing both quantity and value to inform promotional decisions. Take action directly on under-performing stock, ensuring every product has the chance to shine and contribute to your bottom line. Key functionalities include:

Identifying under-performing products for strategic promotions
Streamlined scheduling for effective inventory management
Enhanced analysis for targeted marketing efforts

Unlock the potential of your inventory with strategic insights today.

Auto Promotion is developed and maintained by atomdot.

Auto Promotion has an average rating of 5 out of 5 stars with 1 reviews from Shopify stores.

Get the app

We hope you found this guide on the top marketing apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify marketing apps FAQ

Which marketing apps do I need for my Shopify store?

You’ll want to take advantage of the many marketing apps and integrations available to make your Shopify store the best it can be. Every marketing app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify marketing app!

What is the best marketing app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that Spin To Win by Secomapp is one of the top Shopify marketing apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify marketing app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many marketing apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many marketing apps are recommended for Shopify?

We recommend including atleast one marketing app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great marketing apps that will help you run your business as smoothly as possible.

Can I build my own custom marketing app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build marketing apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a marketing app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable marketing Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!