The best email capture apps for Shopify in 2024

Written by

Adam Sturrock

Published on

May 19, 2024

Shopify, a popular platform for eCommerce, hosts a myriad of tools and apps to assist its over 2 million active stores in enhancing customer engagement and increasing sales. Email capture apps play a vital role in this process, enabling businesses to build their email lists, send targeted marketing campaigns, and foster long-term relationships with customers.

Choosing the best email capture apps for your Shopify store can be a game-changer in boosting conversions and revenue. With numerous options available, it's essential to select the most effective ones that align with your business goals and customer acquisition strategy.

This comprehensive guide is tailored to Shopify merchants of all levels, from beginners seeking to establish their online presence to seasoned businesses looking to optimize their marketing efforts. The email capture apps recommended here are designed to cater to a wide range of needs and preferences, ensuring that every merchant can find a suitable solution to propel their business forward.

Join us as we explore the top email capture apps for Shopify in 2024, with a focus on features, user-friendliness, and overall performance to help you make an informed decision and take your eCommerce store to new heights!

1. Quiz Kit: AI Product Finder

Free plan available. Free trial available.

Transform the shopping experience with an interactive solution that personalizes product discovery. Through engaging quizzes, potential buyers can receive tailored recommendations that lead to increased conversion rates.

Utilizing sophisticated AI technology, this tool generates customized quizzes that seamlessly align with your store’s aesthetic, aiding customers in finding their ideal products in a fun, user-friendly format. No coding expertise is required—simply create visually appealing quizzes and captivating result pages.

Actionable insights into consumer preferences are provided with built-in analytics, enabling data-driven decisions to enhance offerings. Effective email capture and integration with popular CRM platforms streamline customer engagement and retention.

Finally, enhance customer satisfaction with personalized follow-ups based on quiz interactions, ensuring each shopping journey feels unique and tailored.

Quiz Kit: AI Product Finder is developed and maintained by Presidio.

Quiz Kit: AI Product Finder has an average rating of 4.9 out of 5 stars with 177 reviews from Shopify stores.

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2. Omnisend Email Marketing & SMS

Free to install

Transform communication strategies with a robust email and SMS marketing automation solution tailored for Shopify merchants. This app simplifies list building through customizable landing pages and engaging popups, ensuring a steady influx of potential customers.

Craft visually stunning emails effortlessly with a library of professionally designed templates, suitable for every occasion. Personalization is paramount; send targeted messages that resonate with your audience, maximizing engagement and conversion rates.

Leverage powerful automation features for abandoned cart recovery and welcome sequences, strategically guiding customers along their purchasing journey. Comprehensive 24/7 support via email and live chat guarantees assistance at any time, catering to all users, including those on free plans.

Optimize your marketing efforts, cultivate meaningful customer relationships, and elevate your sales performance—all while enjoying user-friendly functionality that meets the needs of today’s merchants.

Omnisend Email Marketing & SMS is developed and maintained by Omnisend.

Omnisend Email Marketing & SMS has an average rating of 4.7 out of 5 stars with 6031 reviews from Shopify stores.

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3. EcomSend Pop Ups, Email Popups

Price: Free

Unlock the potential of customer acquisition with a powerful suite of popup solutions. This app features customizable popups that offer enticing discounts to effectively grow email and SMS marketing lists. Capture the attention of potential buyers with exit-intent popups designed specifically to convert browsing into sales. Seamless automatic integration ensures that new subscribers are effortlessly added to your Shopify platform, enabling compatibility with a variety of marketing applications. This tool operates without requiring any technical setup, removing barriers for users unfamiliar with coding. Support is readily available around the clock via online chat or email, ensuring that assistance is just a message away. This resource maximizes engagement opportunities, leading to increased customer loyalty and uplifted sales figures. Transform your e-commerce strategy with this all-in-one marketing solution that champions creativity and user-centric design.

EcomSend Pop Ups, Email Popups is developed and maintained by Channelwill.

EcomSend Pop Ups, Email Popups has an average rating of 5 out of 5 stars with 11534 reviews from Shopify stores.

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4. Justuno ‑ Email & SMS Pop ups

Free plan available. Free trial available.

Website marketing automation transcends traditional engagement strategies, empowering retailers with an arsenal of tools designed to grow customer lists and increase sales effectively. This solution offers an intuitive interface that enables the creation of responsive and visually appealing pop-ups that engage visitors seamlessly.

Users can harness advanced traffic segmentation features to tailor messaging based on user behavior and preferences, ensuring that each interaction resonates with potential customers. Automated workflows streamline communication efforts, allowing for timely follow-ups via email and SMS to nurture leads and drive conversions.

Personalized experiences lead to higher engagement rates and conversions, making it easier to capture visitor attention and transform browsers into loyal customers. Equip an online store with sophisticated marketing automation capabilities that elevate customer interactions and maximize the potential for sales growth.

Justuno ‑ Email & SMS Pop ups is developed and maintained by Justuno.

Justuno ‑ Email & SMS Pop ups has an average rating of 4.7 out of 5 stars with 2344 reviews from Shopify stores.

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5. Attrac: Bars, Popups, & Upsell

Free plan available. Free trial available.

Elevate your online store's marketing strategy with a comprehensive onsite campaign toolkit. Integrating promotional announcements, upsell and cross-sell offers, and frequently bought together bundles, this tool gears your marketing efforts toward increased conversions. Create urgency with countdown timers or draw attention to special offers such as coupon codes and free shipping. The popup features for email capture and SMS subscription simplify list building, ensuring your marketing outreach remains robust. Full customization options allow for alignment with your brand's aesthetics, while seamless integrations with popular page builders and email marketing apps streamline the process. Setting up is straightforward, enabling merchants to focus on what matters most: connecting with their customers and driving sales.

Attrac: Bars, Popups, & Upsell is developed and maintained by AppHero.

Attrac: Bars, Popups, & Upsell has an average rating of 4.9 out of 5 stars with 663 reviews from Shopify stores.

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We hope you found this guide on the top email capture apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify email capture apps FAQ

Which email capture apps do I need for my Shopify store?

You’ll want to take advantage of the many email capture apps and integrations available to make your Shopify store the best it can be. Every email capture app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify email capture app!

What is the best email capture app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that Quiz Kit: AI Product Finder is one of the top Shopify email capture apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify email capture app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many email capture apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many email capture apps are recommended for Shopify?

We recommend including atleast one email capture app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great email capture apps that will help you run your business as smoothly as possible.

Can I build my own custom email capture app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build email capture apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a email capture app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable email capture Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!