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The best campaign management apps for Shopify in 2024

Written by
Adam Sturrock
Published on
May 7, 2024

No doubt, Shopify has positioned itself firmly as an eCommerce platform of choice for businesses, both budding and established. With its massive active user base, it echoes the wide acceptance and versatility offered. Bigger brands and nascent businesses alike find the scalability and ease of use foisted by this platform to be a deal-sealer.

Shopify shines in reducing operating costs while preserving the top-tier quality it provides. This is evident in the spectrum of free and paid resources to choose from. Even more, experts adept in navigating the Shopify ecosystem are easily available. These agencies form a valuable asset pool for businesses that would have otherwise taken on the significant task of building an extensive team internally.

The quantity of Shopify apps available can pose a challenge. Currently, over 7,000 apps are live on the Shopify App Store, making the process of picking the perfect one for your store daunting. Particularly, selecting the ideal campaign management app can potentially boost your business growth considerably. It is a decision that markedly affects the effective running and potential expansion of a Shopify store.

This guide has been meticulously put together, with an audience ranging from eCommerce neophytes to established Shopify businesses. You will find that the campaign management apps recommended will also prove significantly advantageous to medium to large enterprises seeking a cutting-edge over their competition.

Time to introduce our curated list of the best campaign management apps for Shopify in 2024!

#1 Shopify App Award

1. SmartrMail Email Marketing SMS

SmartrMail Email Marketing SMSSmartrMail Email Marketing SMSSmartrMail Shopify Email Marketing Newsletter for ChristmasSmartrMail Email Marketing SMSSmartrMail Email Marketing SMSSmartrMail Shopify Email Marketing Newsletter for Christmas

Free to install. Free trial available.

Transform your communication strategy with a comprehensive solution designed for Shopify merchants. This platform offers a suite of high-converting automated email workflows including welcome messages, abandoned cart reminders, and customer engagement follow-ups such as back-in-stock notifications and review requests.

Benefit from over 100 customizable newsletter and popup templates that streamline email marketing efforts alongside SMS campaigns. Each template is crafted to resonate with your audience while driving conversions. The setup process is simplified with professional assistance for automating your email funnels, ensuring that your marketing runs seamlessly from the outset.

Migration tools are readily available to transition from other providers like MailChimp, Klaviyo, and Omnisend, ensuring a hassle-free experience. Revel in the power of tailored messaging that keeps your brand at the forefront of customer interactions.

SmartrMail Email Marketing SMS is developed and maintained by SmartrMail.

SmartrMail Email Marketing SMS has an average rating of 4.8 out of 5 stars with 593 reviews from Shopify stores.

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#2 Shopify App Award

2. Carts Guru

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Free to install. Additional charges may apply.

Transform customer interactions with highly personalized multichannel marketing workflows designed to engage shoppers where they are. By leveraging automated responses to consumer behavior, merchants can effectively communicate through email, SMS, and tailored funnels, creating meaningful connections that enhance user experience.

Combat cart abandonment with targeted re-engagement strategies that not only recover lost sales but also reinvite past customers, fostering loyalty and encouraging repeat business. Capturing visitor opt-ins becomes seamless with customizable funnels and widgets, expanding your contact database effortlessly.

Capitalize on growing your customer base while enhancing conversion rates. This solution cultivates a vibrant ecosystem that empowers merchants to sustain revenue growth, ensuring long-lasting relationships with customers through consistent and relevant touchpoints.

Carts Guru is developed and maintained by Carts Guru.

Carts Guru has an average rating of 4.3 out of 5 stars with 117 reviews from Shopify stores.

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#3 Shopify App Award

3. Recomailer Personalized Emails

Recomailer Personalized EmailsRecomailer Personalized EmailsAutomate your marketing emails in 60 secondsRecomailer Personalized EmailsRecomailer Personalized EmailsAutomate your marketing emails in 60 seconds

Free plan available. Free trial available.

Transform customer engagement with tailored automated email campaigns that resonate with individual shopping behaviors. Each message showcases a carefully curated selection of products, reflecting previous purchases to encourage repeat visits and conversions.

The app’s intuitive design ensures that emails maintain a professional appearance across all devices, enhancing the user experience. Analytics and reporting features unlock actionable insights into sales performance and customer preferences, empowering merchants to refine their strategies.

Compliance with customer consent protocols ensures that emails are sent only to those who wish to receive them, with easy opt-out options readily available. Elevate marketing efforts by delivering personalized experiences that foster loyalty and drive revenue growth.

Recomailer Personalized Emails is developed and maintained by Wordsense.

Recomailer Personalized Emails has an average rating of 5 out of 5 stars with 46 reviews from Shopify stores.

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4. BIK Instagram, Whatsapp, Email

BIK Instagram, Whatsapp, EmailBIK Instagram, Whatsapp, EmailSet up Instagram Automations & triggersBIK Instagram, Whatsapp, EmailBIK Instagram, Whatsapp, EmailSet up Instagram Automations & triggers

Free to install. Additional charges may apply.

Transform transactional interactions into meaningful conversations with cutting-edge messaging capabilities designed for revenue-driven workflows. Engage your customers through WhatsApp, Instagram, and Email to facilitate not just retrieval of abandoned carts but also to strategically introduce upsells and cross-sells tailored to individual shopping habits.

Craft personalized journeys that resonate with your audience, notably enhancing abandoned cart recovery rates. Each customer interaction is a chance to elevate the average order value, ultimately leading to increased conversions. With expert guidance from a dedicated growth strategist, unlock over 30 revenue-generating scenarios customized for your unique store events.

Capitalize on real-time events happening within your store, establishing a frictionless two-way dialogue with your consumers that fosters connection and drives purchases. Embrace a proactive approach to customer engagement that goes beyond the ordinary.

BIK Instagram, Whatsapp, Email is developed and maintained by Manifest AI.

BIK Instagram, Whatsapp, Email has an average rating of 4.8 out of 5 stars with 68 reviews from Shopify stores.

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5. Audiens: Increase Email Sales

BIK Instagram, Whatsapp, EmailAudiens: Increase Email SalesBIK Instagram, Whatsapp, EmailAudiens: Increase Email Sales

Transform email marketing strategies with an intelligent segmentation tool that caters to specific customer behaviors and preferences. This innovative solution enables merchants to craft tailored campaigns that resonate deeply with diverse audience segments, driving higher engagement and sales performance. Utilizing advanced analytics, merchants can identify trends and patterns within customer interactions, ensuring that communications are timely and relevant. The platform seamlessly integrates with existing systems, offering a user-friendly interface that simplifies the process of creating and managing campaigns. With personalized messaging at its core, this application empowers businesses to foster stronger relationships with their customers. Track campaign effectiveness through in-depth reporting features, allowing for continuous optimization and growth. Streamline your email marketing efforts and elevate customer experiences through a strategic approach to outreach that prioritizes individual needs and preferences.

Audiens: Increase Email Sales is developed and maintained by Audiens.

Audiens: Increase Email Sales has an average rating of 4.4 out of 5 stars with 10 reviews from Shopify stores.

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We hope you found this guide on the top campaign management apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify campaign management apps FAQ

Which campaign management apps do I need for my Shopify store?

You’ll want to take advantage of the many campaign management apps and integrations available to make your Shopify store the best it can be. Every campaign management app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify campaign management app!

What is the best campaign management app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that SmartrMail Email Marketing SMS is one of the top Shopify campaign management apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify campaign management app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many campaign management apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many campaign management apps are recommended for Shopify?

We recommend including atleast one campaign management app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great campaign management apps that will help you run your business as smoothly as possible.

Can I build my own custom campaign management app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build campaign management apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a campaign management app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable campaign management Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!

Contents

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