Online shoppers are often guided by first impressions. When express payment options are visible during the checkout initiation, many potential customers might prematurely think their only choices are limited. This app addresses this concern by allowing merchants to conceal express checkout payment methods, such as PayPal and Apple Pay, during the initial checkout information step.
By effectively reducing visibility of these payment options upfront, shoppers are more inclined to engage through the complete checkout process without bias from early impressions. Customers retain the ability to select their preferred express checkout methods later on, ensuring flexibility and maintaining a user-friendly experience. This strategic adjustment can potentially lead to lower abandonment rates and improved conversion performance.
Streamline the customer journey while retaining all available payment options. Optimal checkout scenarios often keep users engaged until the final decision is made.