In comparing Census: Customer Surveys App and LoudHippo Post Purchase Survey App, we found that both apps offer robust survey capabilities to help Shopify merchants gather valuable customer insights. However, there are key differences in the features and benefits each app provides.
Census: Customer Surveys App stands out with its customizable, rule-based surveys that allow merchants to elicit feedback on a range of aspects, from product and brand sentiment to shopping experiences and website functions. The app also offers segmentation options, allowing merchants to ask pointed questions based on factors like device, shipping address, and cart contents. The integrated AI intelligence provides qualitative data analysis and offers valuable recommendations, making sense of customer sentiments in a practical format. The intuitive dashboard distills complex feedback data into actionable insights, empowering decision-making with ease. Overall, Census: Customer Surveys App provides a comprehensive, data-driven picture to optimize eCommerce strategies.
On the other hand, LoudHippo Post Purchase Survey App focuses on providing comprehensive insights into marketing attribution for Shopify retailers. It goes beyond traditional limitations to decipher the origins of orders and define the dynamics of sales generators. The app enables merchants to uncover hard-to-track channels such as TikTok, Facebook, Instagram, and influencer marketing. By gathering customer responses, merchants can make strategic decisions based on irrefutable ground truth. LoudHippo Post Purchase Survey App also allows for customization of focus and provides comprehensive insights about these hard-to-track channels, elevating eCommerce strategies to new heights.
While both apps provide valuable capabilities, our recommendation would depend on the specific needs of the merchant. If a merchant is looking for a comprehensive customer feedback solution with customizable surveys and AI intelligence, Census: Customer Surveys App would be the preferred choice. However, if a merchant's focus is primarily on marketing attribution and uncovering hidden details of ad campaigns, LoudHippo Post Purchase Survey App would be the recommended option.