Experience seamless integration with Google Ads, Google Tag (GTM), and Google Analytics 4 tracking, without the need for code embedding. The app in question delivers an invaluable tool to Shopify merchants looking for a simplified way to dive into comprehensive e-commerce event data.
Implementing it follows a straightforward step-by-step process. Users can unlock access to rich data layers—encompassing vital e-commerce events such as Page_View, View_Item, Add_To_Cart, Begin_Checkout, and Tracking_Purchase. More so, complete order data, including insights into product and variant ID/name, and revenue, become readily available to help provide a holistic view of your e-commerce activities.
Advanced users are not left out, as the app provides the option to set up more complex events. Experienced users can leverage this feature to gain even more nuanced insights about their traffic and audience behavior. The app puts insightful, relevant data at your fingertips, helping inform wiser, data-driven decisions for your Shopify store.
The precision and depth of insight offered by this app positions it as a valuable asset for Shopify store owners looking to optimize data-driven decisions. Its ease of use, coupled with its powerful data harvesting capabilities, makes it an indispensable tool in the e-commerce marketer's arsenal.