Optily

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Unlock higher ROAS with AI-driven ad optimization for Google and Facebook ads in one dashboard.

What Owlfred thinks...

Elevate your Shopify store's success with Optily and unlock your ROAS with AI-generated recommendations for Facebook Ads and Google Ads!

This is a great Shopify app that will help you grow your Shopify store faster!

How does this app compare?

Our team of resident Shopify nerds have reviewed 1000s of Shopify apps to help you make the best decision. Compare the top apps against your need below.
Last Updated:
January 24, 2025

Maximize Your Ad Performance with AI-Driven Optimization

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Unlock the potential of online advertising with a sophisticated dashboard that streamlines ad optimization for multiple platforms. This solution offers seamless monitoring of performance and ad spend across prominent channels, including Google Ads, Facebook, Instagram, and YouTube.

Utilizing automated real-time analytics, users can access critical insights at their fingertips. An AI-driven approach highlights optimization opportunities, empowering merchants to refine their ad strategies efficiently. Reap the benefits of a simplified workflow, where adjustments can be made effortlessly to enhance return on ad spend (ROAS).

Stay ahead of competitors by leveraging comprehensive reporting features, enabling informed decisions that propel campaigns forward. Experience the synergy of technology and advertising prowess, ensuring that every dollar spent translates into measurable success.

Features

Unlock your Google Ads, Facebook Ads, Instagram Ads, and YouTube Ads in one powerful AI-enhanced solution
Instantly connect Google Ads and Meta Ads with your Shopify sales data for real-time insights
Utilize cross-channel objective-based campaign groups for unique advertising insights
Simplify ad budget adjustments for Google Ads and Facebook Ads directly from your Shopify dashboard
Launch Google Search Ads from your store admin area in just three simple steps.

Benefits

Increase ROI by leveraging AI-driven insights and recommendations for Google and Facebook Ads, optimizing campaigns without constant manual monitoring
Seamlessly track and adjust ad budgets across multiple platforms directly from your Shopify dashboard, saving time and resources
Launch Google Search Ads effortlessly in just three simple steps, streamlining the ad launching process for increased efficiency

About the Vendor

Optily
70 Norhtumberland Road, Ballsbridge, Dublin 4, D, D04VH66, IE
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70 Norhtumberland Road, Ballsbridge, Dublin 4, D, D04VH66, IE Map

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Free
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All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. Pricing may differ to that listed above, please check the link below for accurate and up to date pricing details.
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Owlfred Review

Hoot hoot! AI | Facebook Ads | Google Ads, developed by Optily, is an innovative tool that utilizes artificial intelligence to optimize your ad campaigns across various channels. It provides valuable insights and smart recommendations while interfacing with Facebook, Instagram, Google, and YouTube Ads, Google Display, and Meta. Although it's a backend app with installs that can't be tracked, it sees positive sentiments from its user basis with an impressive average rating of 4.6 out of 5 stars from 10 reviews. The AI solution analyses and optimises your Google Ads and Facebook Ads, includes a monthly budget tracker, supports different types of ads, and adjusts budgets from your Shopify dashboard. Best of all, this high-tech utility is free of charge! For merchants aiming to get the best out of their advertising efforts and enhance their Return On Advertising Spend (ROAS), AI | Facebook Ads | Google Ads is definitely worth giving a whirl.

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Frequently Asked Questions

How does AI help in optimizing Facebook Ads?
AI uses machine learning to analyze extensive data sets,predict user behavior and optimize ads. It refines targeting,improves bidding and enhances ad creative.
Why is AI important in Google Ads?
AI is significant in Google Ads because it utilizes machine learning algorithms to analyze campaign data and make predictions. This aids in optimizing ad bidding,finding the right keywords and improving ad performance.
What are the targeting options in Google Ads to optimize a campaign?
Targeting options in Google Ads include audience targeting, demographic targeting, placement targeting, keyword targeting, and topic targeting. These can be utilized to optimize a campaign by reaching the most relevant audience.
How does AI review Facebook ads?
AI technology assists in reviewing Facebook ads by scanning the content against Facebook's advertising policies. It checks elements like text,image and landing pages to ensure they do not violate any policies.

Shopify App Comparison: Optily vs AdRoll Marketing & Advertising - which is better?

When comparing AI | Facebook Ads | Google Ads and AdRoll Marketing & Advertising, both apps offer powerful features that can greatly enhance your digital advertising efforts.

AI | Facebook Ads | Google Ads is an AI-enhanced solution that provides a holistic view of your ad performances, allowing for data-driven decision-making. With the ability to connect to Google Ads and Facebook Ads, as well as other platforms like Instagram and YouTube, this app offers a unified and streamlined ad management interface. One standout feature is the three-step process to launch Google Search Ads directly from your store admin area, reducing complexity and improving efficiency. The AI-driven insights and recommendations help optimize campaigns and increase ROI, saving you time and resources.

On the other hand, AdRoll Marketing & Advertising specializes in retargeting potential customers who have shown initial interest in your products. This app utilizes machine learning and personalized retargeting campaigns to recapture their attention across multiple platforms, including favorite websites, mobile apps, social media, and even their inboxes. The dynamic ads feature showcases products they've interacted with, creating a tailored experience. With easy setup and launch, this app can quickly increase conversion rates by nurturing repeat purchases and turning interested shoppers into loyal customers.

Both apps have their strengths, but if you are looking for a comprehensive solution that covers multiple advertising platforms and provides AI-driven insights and recommendations, we highly recommend AI | Facebook Ads | Google Ads. However, if you want to focus on retargeting potential customers and improving conversion rates, AdRoll Marketing & Advertising is an excellent choice. Depending on your specific goals and strategies, either app can greatly enhance your digital advertising efforts.

Attribute
Optily Shopify AppOptily
AdRoll Marketing & Advertising Shopify AppAdRoll Marketing & Advertising
Average Rating 3.9 out of 5 4.2 out of 5
Number of Reviews 15 515
Estimated Installs 1 13058
Min Price $0.00 $0.00
Max Price $0.00 $150.00
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