Littledata ‑ Customer Tracking

Empowering retailers with seamless customer insights, this tool implements server-side tracking to connect first-party data with major ad platforms, including Google Analytics, Meta Ads, TikTok, Pinterest, and Klaviyo. By establishing a reliable link between revenue streams and marketing channels, retailers can achieve precise marketing attribution, driving higher-performing campaigns.

Optimize Klaviyo flows by pinpointing opted-in customers, ensuring targeted marketing efforts yield maximum revenue. For Google, leverage an upgraded tracking system that includes Enhanced Conversions and capabilities for Google & YouTube Channel. This integration allows businesses to make data-driven decisions, refine strategies, and maximize return on investment.

With a focus on accuracy and performance, utilizing this app transforms raw data into actionable insights, propelling e-commerce effectiveness to new heights.