Redirecting website visitors based on their geographical location can significantly enhance user experience and engagement. This tool enables precise routing of visitors to destination URLs tailored to their IP address, country, or state. Merchants can effectively manage traffic flow, ensuring users land on relevant content that aligns with their local context. Equipped with an intelligent 404 redirect feature, this solution gracefully addresses broken links by directing users to functional pages, minimizing frustration and potential loss of sales. Automatic detection of both IPv4 and IPv6 addresses streamlines implementation, while the straightforward installation process ensures quick setup without compromising store performance. By segmenting visitors by location, this application empowers store owners to curate specific messages and promotions that resonate with diverse audiences, driving targeted traffic and improving conversion rates. A powerful asset for any Shopify store aiming to optimize engagement and relevance.