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Last Updated:
December 21, 2024

Simplify Google Tag Manager Implementation for Accurate Marketing Insights

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Streamlining the integration of advanced tracking capabilities, this app simplifies the implementation of Google Tag Manager, allowing for precise data analytics without the complexity. Users benefit from a swift installation process and an intuitive interface that guarantees data accuracy, ensuring marketers can confidently rely on insights drawn from their e-commerce activities.

With tailored solutions designed to save valuable time, the app significantly reduces the workload associated with tracking setups, enabling merchants to focus on strategic growth. Effortlessly gather and organize critical data points while optimizing site performance, all within a single platform. Equip the business with the tools needed to make informed decisions backed by reliable analytics, paving the way toward sustainable growth and enhanced marketing efforts.

Transform tracking processes and elevate analytical capabilities, creating a foundation for data-driven success in the competitive e-commerce landscape.

Features

Easily install Google Tag Manager on your Shopify store with Easy Tag
Access a pre-built data layer containing all essential e-commerce events for accurate data tracking
Choose from over 50 pre-configured tags for popular platforms such as GA4, Google Ads, Facebook, and Pinterest
Effortlessly integrate with Checkout, Web Pixels API, Google Ads, GA4, Facebook Pixel, and Klaviyo for seamless data management
Streamline tag implementation, save manual effort, and ensure swift operations and precise data accuracy to drive informed decision-making.

Benefits

Effortlessly save days of manual effort by streamlining tag implementation with Easy Tag, ensuring swift operations and precise data accuracy
Make data-driven decisions with confidence and reshape your marketing strategies with precise insights gathered effortlessly by Easy Tag
Accelerate your business growth by leveraging well-harvested data insights and optimizing your tagging needs with Easy Tag.

About the Vendor

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Sofia, Sofia, 1000, BG
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Pricing

$349 one-time charge
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Owlfred Review

Hoot hoot! Easy Tag - GTM and Data Layer takes the often-convoluted world of Google Tag Manager and makes it, well, easy! With tag installation, data accuracy, speed optimization, and a cabin full of over 50 ready-made tags, this app is a marketer's dream. Its hearty 4.9 average rating across 89 reviews shows that folks in the e-commerce woods appreciate its ability to gather and report data accurately, supporting informed, successful business growth decisions. The pre-built data layer supports all vital e-commerce events and the app is compatible with a range of other tools, including Google Analytics, Google Ads, Facebook Pixel, Klaviyo, and Snapchat. While this strapping app comes with a $349 one-time charge, this may save you countless days of work and frustration as you've got an efficiently streamlined, back-end processing companion. Although there are no recorded installs, from my wise-old perch, I highly recommend Easy Tag for anyone keen on a smooth and simplified Google Tag Manager experience.

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Frequently Asked Questions

What is Google Tag Manager?
Google Tag Manager is a tool that allows you to manage and deploy marketing tags on your website without modifying the code. It supports a variety of tag types including Google Ads,Google Analytics,and 3rd-party tags.
How does Easy Tag make utilizing Google Tag Manager easier?
Easy Tag simplifies the process of implementing Google Tag Manager and creates a data layer on your Shopify store. This reduces the need for coding knowledge and it enables the store owner to manage and integrate various tracking codes effectively.
Why would a Shopify merchant use Google Tag Manager?
Google Tag Manager allows Shopify merchant to add or update their tags without changing site code. This way,marketing roles can manage tags independently, which speeds up the process and keeps the site code cleaner.
Can I integrate 3rd party apps with Google Tag Manager through Easy Tag?
Yes,with Easy Tag, you can seamlessly integrate 3rd-party apps with Google Tag Manager. This maximizes your marketing analytics capabilities and streamlines your monitoring and reporting processes.

Shopify App Comparison: Easy Tag ‑ GTM & Data Layer vs Pafit Tag Management for GTM - which is better?

We have two fantastic apps that can revolutionize your data management and decision-making processes. Easy Tag - GTM & Data Layer is specifically designed for Google Tag Manager, providing a seamless and efficient way to manage website tags. With an effortless install process and over 50 pre-configured tags for popular platforms, Easy Tag saves you days of manual effort and ensures precise data accuracy. It not only empowers precision-based decisions but also contributes to your business's ultimate growth by leveraging well-harvested data insights. We highly recommend Easy Tag for its convenient layout, speedy operations, and optimal data accuracy.

On the other hand, Pafit Tag Management for GTM is a distinguished app designed specifically for Shopify stores. It not only helps you set up Google Tag Manager in just 20 minutes but also provides comprehensive data collection for platforms like Google Analytics. With over 100 automated GTM settings, Pafit Tag Management streamlines data layering and reduces technical complexity, making it easier for you to make better decisions. If you're looking to optimize your marketing efforts or monitor your store's performance efficiently, we recommend Pafit Tag Management for its time-saving features and simplified data collection.

Attribute
Easy Tag ‑ GTM & Data Layer Shopify AppEasy Tag ‑ GTM & Data Layer
Pafit Tag Management for GTM Shopify AppPafit Tag Management for GTM
Average Rating 4.8 out of 5 4.2 out of 5
Number of Reviews 102 8
Estimated Installs 0 0
Min Price $0.00 $30.00
Max Price $0.00 $150.00
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