We have evaluated two apps that aim to improve the navigation and user experience of your Shopify store. The EZ Add Breadcrumbs app focuses on enhancing the navigation by implementing breadcrumb hierarchies. This feature guides customers through your shop efficiently, increasing user engagement and improving visitor retention. It also allows customization of aesthetics, giving you options to adjust the font size, color, and placement of the breadcrumbs to seamlessly integrate with your site's theme. With easy setup and enhanced SEO capabilities, this app can significantly boost your conversion rates.
The Scroll To Top Ultimate app, on the other hand, addresses the issue of lengthy page scrolls. It provides a one-click solution that takes users back to the top of the page, improving the overall user experience, especially on mobile devices. With customization options for the button's appearance, size, color, and animations, you can personalize it to match your site's aesthetics. This app enhances site aesthetics and user-friendliness, increasing customer engagement and satisfaction. By ensuring easy access to important content, it ultimately leads to higher conversion rates.
Both apps have their unique features and benefits, but considering the goals for your Shopify store, we recommend the EZ Add Breadcrumbs app if you want to prioritize navigation hierarchy and SEO. However, if your concern is improving user experience, especially for mobile users, and enhancing site aesthetics, the Scroll To Top Ultimate app would be a better fit for your needs.