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Last Updated:
November 11, 2024

Effortlessly Enhance Google Ads Conversion Tracking and Boost Accuracy

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Manual tracking of Google Ads conversions can introduce inaccuracies and ongoing maintenance challenges. Keeping up with frequent updates from Google can turn into a daunting task, particularly for those without technical expertise. This app provides a seamless solution with its one-click implementation of Google's tracking code, utilizing Google Tag (Gtag).

Regular updates ensure that the tracking mechanism remains compliant with the latest Google requirements, minimizing the risks of errors and discrepancies. The app’s user-friendly interface simplifies the process, enabling merchants to concentrate on growth rather than the technical intricacies of conversion tracking.

With this tool, the headaches of monitoring and maintaining Google Ads conversion codes become a thing of the past. Achieve peace of mind knowing that your tracking is not just set up, but also continuously optimized to deliver reliable performance.

Features

Fix tracking errors like duplicate conversions & missing conversion values.
Enhanced conversions support with first-party data in a privacy-safe manner.
Post Purchase Upsell Conversion Tracking, accurate tracking of Shipping & Taxes.
1-click integration with Google Ads and support for Agency/MCC accounts.
Intuitive design requiring no technical background, no code changes or theme file edits necessary.

Benefits

Save time and avoid manual errors with 1-click installation for Google Ads Conversion Pixel, ensuring accurate tracking without the need for technical expertise
Increase advertising performance by receiving frequent updates that optimize ad delivery timing and audience targeting, maximizing your ad spend effectiveness
Eliminate the guesswork in marketing campaigns with precise tracking, allowing you to focus on driving your business forward

About the Vendor

AdNabu Global, Inc.
2035 Sunset Lake Rd Suite B-2, Newark, DE, 19702, US
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2035 Sunset Lake Rd Suite B-2, Newark, DE, 19702, US Map

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Pricing

Free to install. Free trial available.
We have detected the following pricing bands for this app are as follows:
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0.00
MaximumΒ Price:
$
19.98
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. Pricing may differ to that listed above, please check the link below for accurate and up to date pricing details.
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Owlfred Review

With an impressive 4.9 average rating from 528 reviews and over 4,000 installs, Nabu Tracking for Google Ads is a highly recommended app for accurately tracking conversions with an easy 1-click install of Enhanced Google Ads Conversion Pixel. This app by AdNabu Global, Inc. ensures error-free tracking, supports enhanced conversions with first-party data, and offers convenient features like post-purchase upsell tracking. Plus, the app requires no technical background, making it user-friendly for Shopify merchants looking to optimize their Google Ads campaigns seamlessly.

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Frequently Asked Questions

What is conversion tracking in Google Ads?
Conversion tracking in Google Ads is a feature that lets you see what happens after a customer interacts with your ads. It lets you know whether the user completed a desired action like making a purchase or filling out a form after clicking on your ad.
What is the importance of setting up conversion tracking correctly in Google Ads?
Correctly setting up conversion tracking is crucial because it gives you valuable insights into which of your ads are most effective. It allows you to measure the return on investment for your advertising costs and focus your budget on the ads that are driving valuable conversions.
What is the recommended method to track conversions?
Google Ads recommends setting up conversion tracking at the account level. This means applying conversion actions to all the campaigns in your Google Ads account. You can also customize settings for each conversion action, like assigning different values or counting preferences.
How can I track clicked links in Google Ads?
You can track clicked links in Google Ads by setting up a Click URL or Destination URL. This is the landing page where people arrive after clicking your ad. By tracking clicked links, you can learn which ads lead to website visits and conversions.

Shopify App Comparison: Nabu for Google Ads Pixel vs Nabu: Retargeting for Google - which is better?

When comparing Nabu Tracking for Google Ads and Retargeting for Google Ads, we found both apps to be valuable tools for optimizing advertising performance. However, they differ in their specific capabilities and features.

Nabu Tracking for Google Ads offers a seamless and intuitive solution for installing Google Ads Conversion Pixel. It eliminates the need for technical knowledge and manual edits, saving you time and avoiding potential errors. The app also provides frequent updates to ensure accurate tracking and optimized ad delivery timing, maximizing the effectiveness of your ad spend. With its precise tracking capabilities, Nabu Tracking enables you to eliminate guesswork in your marketing campaigns and focus on driving your business forward. Overall, this app is a must-have for Shopify merchants using Google Ads.

On the other hand, Retargeting for Google Ads focuses on empowering user control and simplifying ad management. It allows you to run dynamic ads on Google Display Network based on user behavior, pulling product images and other information from Google Merchant Center. The app automatically creates retargeting audiences in Google Ads, making targeting easier. With its streamlined operations and straightforward interface, Retargeting for Google Ads allows you to focus on growing your business and achieving efficient marketing campaigns.

While both apps offer valuable benefits in optimizing advertising performance, our recommendation would depend on your specific needs. If you are looking for precise tracking and ease of installation, Nabu Tracking for Google Ads is an ideal choice. However, if you prioritize user control and simplified ad management, Retargeting for Google Ads would be the better fit. Evaluate your needs and select the app that aligns with your goals and preferences.

Attribute
Nabu for Google Ads Pixel Shopify AppNabu for Google Ads Pixel
Nabu: Retargeting for Google Shopify AppNabu: Retargeting for Google
Average Rating 4.9 out of 5 4.8 out of 5
Number of Reviews 649 143
Estimated Installs 4960 0
Min Price $0.00 $0.00
Max Price $19.98 $9.99
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